The Truck Is Miscast; Better Off With a Wagon

Can you just imagine that scarf getting caught in an axle or something and Hanne going under….

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Hanne Gaby Odiele 
Photographed by Ryan McGinley

Or maybe the truck is a good thing? Like a statement? Doing something different with ads…like a young romanticism put in a modern context.

It works for me since the whole collection was quite nomadic.

But something seems off about the picture. It looks like it is better for a spring campaign.